Privacy Policy
UK Equine Ltd is an online store for retailing Horse Grooming
products, mainly the RED RUM ( REDRUM ) range of products. Based on the Hampshire
Berkshire borders, we can supply goods direct to you throughout the UK with
prompt delivery guaranteed.
OUR COMMITMENT TO PRIVACY
Thank you for visiting UK Equine Ltd website.
Protecting consumer privacy is very important to
us. Our Online Privacy Statement is available to inform you about our collection
and use of personal information so that you can make informed choices about how
your own information is collected and used. This Online Privacy Statement
reflects the UK Equine Ltd. policies covering personal information collected at
this website on or after the effective date shown above.
We believe that information used responsibly
benefits consumers and the economy, whether it is information we house on behalf
of consumers conducting transactions or information we collect on behalf of our
business clients. For example, we use consumer information every day to ensure
fast and accurate processing of hundreds of thousands of money transfers. In
addition, UK Equine strives to better serve our customers by offering goods and
services that we believe fit their needs and interests. When identifying an
opportunity, UK Equine Ltd. may use consumer information it has collected in an
effort to identify consumers who may be interested in that opportunity. For more
than few years, consumers and businesses have relied on UK Equines for safe and
reliable service. The relationships we have developed through the years have
been established based on mutual trust. Each day we and employees and agents
strive to reinforce our commitment to our clients and consumers. Central to that
commitment is ensuring that we abide by a set of privacy policies, which are
outlined below. These policies guide us in the collection and use of information
as well as employee responsibilities in protecting your privacy. We use personal
information about consumers only in a manner consistent with these policies.
COLLECTION OF INFORMATION
UK Equine collects personal information in order to offer or provide goods and
services to consumers and our customers. We may obtain this information from a
variety of sources:
· Directly from customer applications,
questionnaires and other materials submitted to us by customers;
· From transactions in which UK Equine and consumers are involved;
· From clickthru activity on our websites; and
· From a variety of third-party sources, such as our business customers,
government repositories, consumer reporting agencies and other financial
institutions.
DISCLOSURE OF INFORMATION
UK Equine does not disclose customer information to third parties without first
giving customers an opportunity to opt-out of certain kinds of disclosures.
There are some disclosures to third parties that are not subject to the opt-out,
such as disclosures necessary to effect, administer or enforce a transaction
requested by you, to companies that perform services for us or to prevent fraud.
Finally, UK Equines may disclose information
about former customers to third parties and companies with which UK Equines is
affiliated, as well as unaffiliated third parties. Those disclosures may consist
of the following:
· Financial background information describing a customer's financial status;
· Identification information, such as name and address data;
· Transaction information, such as account activity, debit activity or credit
activity; and
· Other information relating to financial matters.
RECIPIENTS OF INFORMATION
UK Equine may disclose consumer information to companies affiliated with UK
Equine and to companies or other parties not affiliated with UK Equine
(subject to consumers' opt-out rights)
These recipients include:
· Financial institutions, such as banks, credit card companies and brokerage
houses;
· Companies that process transactions or provide other services for us;
· Government agencies; and
· In addition, under United Kingdom law UK Equine Ltd. is permitted to disclose
customer information to certain recipients, like credit reporting.
WE ARE COMMITTED TO PROTECTING THE
CONFIDENTIALITY OF PERSONAL CONSUMER INFORMATION.
UK Equine limits access to personal information to those employees of UK Equine
and its affiliates who need it to fulfill their business responsibilities.
Employees must adhere to UK Equine Ltd. privacy policies. Employees violating
these policies may be subject to disciplinary action, up to and including
dismissal.
Vendors and other outside contractors we engage are subject to our contractual
requirements to ensure that sensitive personal information is safeguarded.
WE USE APPROPRIATE SECURITY SAFEGUARDS.
At UK Equine, security is a priority. We employ appropriate measures to protect
consumer information against unauthorized access, disclosure, alteration or
destruction. These may include, among others, encryption, physical access
security and other appropriate technologies. UK Equine Ltd. continually reviews
and enhances its security systems, as necessary.
WE MAINTAIN PROCEDURES TO ASSURE THE QUALITY OF
INFORMATION WE COLLECT AND WHERE APPLICABLE, WE WILL INFORM CONSUMERS ABOUT HOW
THEY CAN ACCESS THEIR PERSONAL INFORMATION AND MAKE CORRECTIONS, IF NECESSARY.
UK Equine employs appropriate measures to assure the quality of information we
collect directly from consumers. Where UK Equine Ltd. collects information
directly from consumers or sources other than our business customers, we permit
them, if possible, to dispute or correct any erroneous or out-of-date personally
identifiable information. Of course, this correction would not be possible if
the information is proprietary to one of our business customers, reflects
historical transaction information or if correction would violate the privacy or
legal rights of a third party. Where applicable, we abide by laws related to
such information. You can correct factual errors in your personally identifiable
information by sending us a written request that credibly shows error. We
reserve the right to independently verify claims made. To protect your privacy
and security, we also will take reasonable steps to verify your identity before
making corrections. We reserve the right to assess a service charge for
providing you any information in connection with your request.
THE UK EQUINE WEBSITE IS NOT DIRECTED AT
CHILDREN UNDER THE AGE OF 13.
Our website is not directed at children under the age of 13 and UK Equine Ltd.
does not collect or maintain information at our website from those we actually
know are under the age of 13.
WEBSITE MAY BE LINKED TO OTHER WEBSITES
UK Equine may create links to third party websites. UK Equine Ltd. is not
responsible for the content or privacy practices employed by websites that are
linked from our website.
OPT OUT RIGHT
UK Equine may disclose consumer information to third parties as described
earlier in this notice. Many of these disclosures are beneficial to consumers
because they permit goods and services of interest to consumers to be offered to
consumers at attractive rates. We strive to give consumers choices about how
their data will be used. You have the right to opt-out of (direct us not to
make) these disclosures when the consumer information is about you. Of course,
there are some disclosures to third parties that are not subject to the opt-out,
such as disclosures necessary to effect, administer or enforce a transaction
requested by you, to companies that perform services for us or to prevent fraud.
When you use this service, you will be asked whether you wish to opt out. If you
wish to opt out, simply check the appropriate box and submit your choice.
If you have any questions or indeed comments
about our Online Privacy Statement,or for some reason believe we have not
adhered to our statement, please contact:
E-mail the UK Equine Data Protection Officer:
dataProtection@ukequine.co.uk
We may alter this statement as needed for
certain products and services and to abide by local laws or regulations around
the world. UK Equine reserves the right to amend or modify this statement from
time to time. We urge you to review this statement whenever you visit in order
to obtain the most current statement. You may change your choices at any time.
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